Consumer Goods and Retail Report Blog

Saudi Arabia meat substitutes market is projected to grow at a robust rate over the next five years due to rising health-conscious customers and growing number of chronic diseases such as obesity, diabetes, hypertension, etc. Furthermore, greater availability of meat substitutes with great flavours is adding to their greater adoption. Customers are leaning towards meat choices that are delightful and less expensive. Witnessing a rise in vegetarian and vegan population, market players are introducing tasty variants of meat choices incorporating ingredients such as tofu, mushrooms, jackfruit, eggplant, lentils, beans and vegetables, cauliflowers, etc. Moreover, consumers are mainly attracted to soy-based meat products as they have high protein content. Hence, the increasing demand for soy-based meat drives the meat substitutes market in Saudi Arabia. Growing risk of animal-borne diseases associated with meat products and rise trend of clean eating are expected to positively influence mea