Standard Coffee Machines to Lead UAE Coffee Machine Market through 2023

 Increasing westernization, changing lifestyle coupled with growing preference for coffee to drive UAE coffee machine market through 2023


According to TechSci Research report, ‘UAE Coffee Machine Market By Product Type, By Distribution Channel, Competition Forecast & Opportunities, 2013–2023’, UAE coffee machine market is projected to grow at a CAGR of over 8% during 2018 - 2023. Demand for coffee machines is expected to grow in the country on account of increasing social awareness and rising influence of western culture. Moreover, rising preference for coffee and introduction of coffee machines with innovative functions, is further expected to aid the growth of UAE coffee machine market over the next five years. Further, digital innovations such as online payment systems, apps and online loyalty cards has helped various players operating in the market to increase their sales by targeting their customers in an efficient and effective manner. Additionally, rise in the number of tech savvy people is driving the purchase of coffee machines online, which in turn, is leading to a shift towards modern shopping format, i.e., e-commerce, from traditional sales formats. However, among distribution channels, hypermarket/supermarket segment is expected to continue its dominance in the UAE coffee machine market.





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There is a definitive trend towards a personalized coffee experience where the customers want to recreate on-trade experience in their living rooms with friends and family, which results in the sales of coffee pods and machines. On the basis of type, UAE coffee machine market is broadly categorized into standard coffee machines and pod coffee machines. Standard coffee machines segment dominated the market in 2017 and is expected to lead during the forecast period as well. Being the largest regional market in the UAE coffee machine market, Dubai grabbed a share of over 35% in 2017. With relatively high concentration of population in the region as compared to other regions, demand for coffee machines is anticipated to continue growing in Dubai during the forecast period.


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De'Longhi Middle East & Africa is the market leader in the UAE coffee machine market followed by Philips, Nespresso, Lavazaa, etc. “Major coffee machine manufacturers are rigorously investing in new ideas and concepts to remain competitive in the UAE coffee machine market. Moreover, UAE has a diverse demographic populace and marketing and catering to its population is challenging. Nonetheless, the quest for better coffee experiences in the country is expected to grow in the country, thereby pushing regional and international brands to focus on product innovation, which is anticipated to positively influence UAE coffee machine market in the coming years.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

“UAE Coffee Machine Market By Product Type, By Distribution Channel, Competition Forecast & Opportunities, 2013–2023” has evaluated the future growth potential of coffee machine market in the UAE and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in the UAE coffee machine market.

 

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